# The Evolution of Lawson: A Legacy of Convenience and Future-Ready Careers
The story of Lawson began in 1939, when J.J. Lawson established a humble dairy store in Ohio, USA. By 1975, the brand set its sights on the global stage, launching its inaugural international outlet in Sakurazuka, Osaka, Japan. Over the following decades, the company refined its identity, evolving into the iconic, modern convenience store model that serves millions of customers worldwide today.
## Expanding the Global Footprint to Indonesia
Lawson’s strategic growth reached a significant milestone in 2011 when it officially entered the Indonesian market through a partnership with PT Midi Utama Indonesia Tbk (Alfa Group). Following a period of strategic expansion, Lawson Indonesia was formally established as PT Lancar Wiguna Sejahtera (LWS) in 2018.
A pivotal turning point occurred in 2025, when the company was acquired by PT Sumber Alfaria Trijaya Tbk, further cementing its position within the retail industry. From the opening of the first flagship store in Kemang, South Jakarta, Lawson has experienced exponential growth, now operating over 340 outlets across West, Central, and East Java.
## Driving Excellence Through Professional Development
As a rapidly expanding retail leader, Lawson Indonesia is dedicated to more than just high-quality products; we are committed to cultivating the next generation of industry leaders. We foster a dynamic, creative, and innovative work environment where talented individuals are encouraged to thrive.
Join Our Operation Coordinator Trainee Program
We are currently seeking high-potential candidates for our Operation Coordinator Trainee program. This fast-track initiative is designed to prepare future leaders for success within our retail and Food & Beverage (F&B) sectors. Participants will gain comprehensive, hands-on experience in:
* Store Operations: Mastering the day-to-day functionality of a retail outlet.
* Performance Monitoring: Analyzing metrics to drive store success and efficiency.
* Team Development: Learning the art of leadership and personnel management.
* Operational Standards: Upholding the high-quality benchmarks that define the Lawson brand.
Ideal Candidate Profile
To excel in this fast-paced environment, candidates should possess:
1. Educational Background: A Bachelor’s degree in any field.
2. Experience Level: We welcome both fresh graduates and professionals with up to two years of experience.
3. Core Competencies: Strong analytical thinking, effective problem-solving skills, and a growth-oriented mindset focused on retail and F&B operations.
4. Soft Skills: Exceptional communication, interpersonal abilities, and a collaborative team-player attitude.
5. Mobility: A firm commitment to completing the training program and a willingness to be stationed in any of Lawson Indonesia’s operational regions.
## Important Recruitment Guidelines
At Lawson Indonesia, we maintain a transparent and professional recruitment process. Please note the following essential details regarding your application:
* No Fees: The entire recruitment process at Lawson Indonesia is strictly free of charge. We do not ask for any payments at any stage.
* Selection Process: Only candidates who meet our specific company criteria and provide complete, accurate documentation will be invited to proceed to subsequent stages.
* Communication: Official invitations for interviews or selection processes will only be sent through authorized channels, including official WhatsApp messages, phone calls, or verified email addresses.
We look forward to reviewing your application and potentially welcoming you to our dedicated team of professionals as we continue to shape the future of retail in Indonesia.